

YOUR BRAND IDENTITY IS NOT JUST YOUR LOGO
We all have our own personal identity that makes us unique. Your brand is no different. Brand identity design encompasses all of the visual elements your brand has that makes it unique.
Yes, this includes a logo. But it also includes your colors, fonts, photography, graphics and the overall look and feel that helps tell the story of your brand and creates an experience
for your audience.
Put simply, it’s the key to premium positioning.
WHY DO YOU NEED A STRONG BRAND IDENTITY?
It only takes 7 seconds for people to form a solid impression of who you are — and some research suggests a tenth of a second is all it takes to start determining trustworthiness. You want to make sure your brand identity reflects your brand in an accurate and professional way that resonates with your audience and helps build trust.

THE PROCESS
Here’s how we create a comprehensive, memorable
impression that sticks with your audience.
1
EXPLORATION
It only takes 7 seconds for people to form a solid impression of who you are — and some research suggests a tenth of a second is all it takes to start determining trustworthiness. You want to make sure your brand identity reflects your brand in an accurate and professional way that resonates with your audience and helps build trust.
1

2

2
LOGO CONCEPT
Once we’re done with research and conceptualizing, we will create two logo design concepts. Then, we’ll jump on a Zoom video call so we can present the concepts and you can provide feedback.
3
BRAND DESIGN
Once you choose your preferred logo concept and offer design feedback, we will go ahead and create the remaining elements of your brand identity like the color palette, font selection and usage, and brand patterns/backgrounds. You will receive your brand identity board via email in a beautiful PDF document. Once you have a chance to review, you can provide any additional feedback.
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4

4
LOGO CONCEPT
Once we’re done with research and conceptualizing, we will create two logo design concepts. Then, we’ll jump on a Zoom video call so we can present the concepts and you can provide feedback.
5
BRAND DESIGN
Once you choose your preferred logo concept and offer design feedback, we will go ahead and create the remaining elements of your brand identity like the color palette, font selection and usage, and brand patterns/backgrounds. You will receive your brand identity board via email in a beautiful PDF document. Once you have a chance to review, you can provide any additional feedback.
5

6

6
LOGO CONCEPT
Once we’re done with research and conceptualizing, we will create two logo design concepts. Then, we’ll jump on a Zoom video call so we can present the concepts and you can provide feedback.
A GLIMPSE AT SOME OF OUR WORK

BRAND IDENTITY DESIGN PACKAGE
A solid visual identity system that creates a memorable impression, builds trust & exudes expertise.
BRAND IDENTITY DESIGN PACKAGE
Our signature design package will give you a solid visual
identity that creates a memorable impression, builds trust
with your target audience, and highlights your expertise
Included:
- Brand Strategy Consultation
- Creative Direction
- Collaborative mood board
- 2 Logo Concepts to choose from
- Secondary Logo & Submark
- Final Logos in color, black and white
- Full Color Palette and Fonts
- Custom Pattern/Backgrounds
- Brand Identity Board & Guidelines
- Digital files in JPG, EPS and PNG
Project duration: 15 business days
